Easily Ensure Product Authentication
NEWS
Counterfeit products easily circulate in today’s marketplace, putting customer trust and brand reputation at risk. That’s why we’ve integrated Amazon Transparency directly into Durst Workflow. Now, product authentication is possible and effortless.
Amazon Transparency assigns a unique, scannable code to each product. This serialization service enables retailers, logistics providers, and end consumers to instantly verify products, helping your brand stay one step ahead of bad actors.
Durst Workflow is the first prepress software to offer seamless integration with Amazon Transparency. Using Durst Workflow software, simply download Transparency codes directly from the Amazon platform, embed them automatically into your design templates in 2D bar code format, and manage serialization within the same intuitive environment. No plugins, external tools, or complicated setup are required.
In just a few clicks, your products are protected and authenticated right from the prepress stage.
This powerful feature is part of our ongoing commitment to secure, flexible, and efficient print production, helping brands and print service providers meet serialization requirements with minimal disruption and maximum control.