Leatherhead, Surrey, UK – 18.03.24 – Psycho Peacock has invested in Durst Group’s cutting-edge P5 350 digital hybrid LED platform and P5 TEX iSub dye-sublimation direct-to-fabrics printer to streamline logistics and provide faster installations for customers as the large-format specialist graphics supplier continues to expand its nationwide presence and move into new markets.

A delighted Steve Comar, Psycho Peacock’s Managing Director, said: “This investment gives us the scope and resources to fully deliver on our goals for both graphics and print, across our key sectors: live events, exhibitions and retail for the next three years. We can be assured due to the durst technology, incredible quality and output metrics, that we can stand by our commitment to continually drive innovation which underpins our values and clients’ needs.”

Operating for more than 40 years, wide-format event and exhibitions printer Psycho Peacock – which employs 26 people at its site at Salford, Greater Manchester – provides a complete service from design to installation for graphics in exhibitions, events, retail, museums, construction and visitor attractions to name but a few. The investments are expected to provide up to six times the previous capacity, with the output from four machines effectively now rolled into the new Durst – the P5 350 – already installed and profiled.

Durst Group’s P5 TEX iSub production printer, which will be live running this month [March] has opened up new business opportunities with dye-sublimation for Psycho Peacock. A sister company to Full Circle Events & Exhibitions, Psycho Peacock chose Durst thanks to its “unmatched reputation in the industry”. Psycho Peacock says the investment in “cutting-edge machinery epitomizing speed, quality and efficiency” will “revolutionize output”.

Andrew Mcintyre, General Manager at Psycho Peacock, said: “Our in-house experts serve the entire country and our hi-tech production facility is one of the biggest in the industry, allowing us to produce at scale and on time. Our commitment to excellence extends to quicker installation and streamlined logistics. The big thing with the Durst is that it provides the highest print quality, massive extra capacity and flexibility. Dye-sublimation is new for us. Obviously it doesn’t bruise so much, it’s more robust and once it’s fixed you can flat-fold and send out in boxes. Dye-sub also enables us to produce sustainable products, using fully recyclable materials, which means waste never goes to landfill. This opens up new business possibilities in a year when we are already beating our own ambitious sales targets.”

Peter Bray, UK & Ireland Managing Director of Durst Group, manufacturer of award-winning digital printing and production technologies, said: “We are delighted at the confidence Psycho Peacock has shown in Durst Group by investing in our cutting-edge digital printing platforms, both our P5 350 digital hybrid LED platform and P5 TEX iSub dye-sublimation printer for direct to fabrics printing. Offering complete solutions from pixel to output, we continue to lead by innovation and look forward to continuing to help the team fully deliver on their goals. Our technology will help them further with their sustainability goals, commitment to excellence, streamlining logistics and moving towards greater automation.”